Saturday, January 2, 2010

Search Engine Optimization

Once you have your website uploaded to your webhost, you will want to submit it to the major search engines Google, Yahoo, and Bing. To make sure that you maximize your exposure on these search engines, there are certain things that you need to keep in mind for search engine optimization (SEO).

When building a website, there are certain “metatags” that are created that the search engines see but are not necessarily apparent to the visitor to the site. The first thing is the title of the webpage. Make sure that your title describes the webpage. For example, the title of this blog is “Guide to Building a Strong Profitable Internet Business”. The title appears in the top of your browser. It appears as the description on the page at the bottom of your computer screen. If you have more than one web page open, it appears as the description of the webpage so a person can easily go between web pages based on the title. It also appears as the title of the webpage when you bookmark it. For that reason, do not put “Home Page” as your title. This is something that I see all the time. You know it’s your home page but other people need to know what it is a home page to.

Limit your title to 60 characters since some search engines will cut off the title at 60 characters.

The other things that a search engine robot looks for on your web page are the web page description and the keywords. The keywords determine which web pages will come up when people search in the search engine. The description will be shown under your website title so people can skim through the list of websites and determine which one most closely fits what they are searching for. Google offers a keyword tool to help you pick the best keywords for your site.

To submit your website to Google, go to
To submit your website to Yahoo, go to
To submit your website to Bing, go to
To submit your website to AOL, go to

There are several sites that will submit your website to many search engines for free. One of them, AddMe will submit your site to 22 search engines including Google. FastSubmit at will submit your site to 89 search engines around the world for free. SubmitExpress will submit to 37 search engines. Other search engine submitters are FreeSubmissionWeb, ineedhits, Submitshop, Searchengineoptimizing, AddPro, Pageranklist, Freewebsubmission, Amfibi, Burf, Jerkasmarknad, LocalSubmit, SrSubmit. You may want to check several submitters since they seem to submit to different search engines.

There are many firms that will optimize your website for search engines for a fee. This may ultimately be the best solution for your business. Before you pay someone to optimize your site, look at Google’s own search engine optimization information at

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